?I want to learn internet marketing but some of the prices these gurus ask for training courses is ridiculous? Wrote Reg Clapton of Alberta, Canada in March 2010 and it struck a chord with us because it isn?t too many years ago that we were making similar statements. This led us to search the internet and some offline sources too to find a training program that is:
a. Efficient.
b. Priced at a cost that everybody can afford.
We have worked on this question ever since being asked including carrying out online surveys seeking to discover the size of the market and the demographics of those seeking to learn internet marketing as well as what they sought to learn ? Some of the results will maze even the most hardened designers of internet training courses and go a long way to discovering why such are a large percentage of Newbies fail to make cent online.
Almost all internet business courses are designed for and aimed at the demographic ages 18 ? 40 when in fact over 50% of those wishing to learn internet marketing are aged 55 to 75. Yes we are looking at a demographic that did not grow up in the computer age as the major market. These are people seeking ways to supplement retirement pensions to raise living standards in their twilight years.
[Sideline: Soon to be published research by the University of Bradford in the UK which comprises the biggest and most comprehensive worldwide research ever undertaken in this subject comprehensively confirms our results.]
This brings us to the question of how suitable is current online training for those that wish to learn internet marketing?
In this we are in a position to offer professional appraisal due to the fact that the author has been running a professional offline training business for more than 10 years and is a trained trainer and training program designer.
We found many good training programs available online, probably in the region of 15% of those being offered. We found another, say 10% were adequate but restricted to very minor market segments. This leads to the simple deduction that 75% of ?learn internet marketing? programs are not worth the paper they are written on and in general will hinder rather than help the progress of people that invest in them.
The most telling fault we found in most programs was that although the authors may be good marketers they are lousy teachers.
It is wrong to suppose that simply because somebody has been successful in the marketplace they are able to teach others to do the same. Teaching is a totally separate science to selling and/or marketing.
In general the internet business training available online today is more likely to ?chunk? your mind with too much information than teach any new skill.
The other thing that is somewhat scary it that many of the offered programs deal in one small idea and is expanded with meaningless junk information to make the unwary think they are getting value for money.
Marketing is not simply learning how to use article marketing or Twitter marketing. It is about learning many different aspects and how to weave your newly acquired skills together to gain maximum effect.
To do this we have put together a 200 plus video course at a one-time price that everybody can afford. What?s the use of knowledge if it isn?t freely shared and made available to everybody? This is the spirit of the World Wide Web.
Because this program caters for people that have limited technical skills it is more complete than any competing program we have found and we?ll leave you t decide whether the price is reasonable. I was tempted to give it away for free but decided against this because most people download something that is free and forget where they stored it. We want this learn internet marketing program to become a marketing classic.
Learn internet marketing using the aclaimed Ultracourse video training system that contains more than 200 top quality videos that you can login and study at your own pace. There is no longer a need to buy dozens of different courses. Ultracourse contains everything you'll ever need to know and expains it simply and in depth and it remains as a permanent reference source.
No comments:
Post a Comment